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The first Backlight 96-sheet to be viewed entering Leeds from the M1.

Located head-on to traffic on the M621 which goes directly into Leeds City Centre; a key arterial carrying volume traffic into the UK’s largest centre for business, legal and financial services outside London.

Photos

Site Information

Impacts

2,078,126 impacts per 2 weeks (DFT 2010)

Size

12m wide x 3m high

Creative Opportunities

  • Led surround lighting
  • 2d/3d builds

Audience

Environment

Packages

Further Information

Please contact info@oceanoutdoor.com

Location

M621, Leeds, LS11 5JY / Download map

Downloads

Production Spec
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Audience Demographics

Male

48.2%

Female

51.8%

AB

20.3%

ABC1

47.9%

16-24

14.9%

25-34

22%

35-44

22.6%

45-54

19.1%

55+

21.4%

Personicx Data

Spending Sporty Families

1334
Index versus Yorkshire average
(source ORC)

Affluent Modern Families

731
Index versus Yorkshire average
(source ORC)

Metropolitan Semis

331
Index versus Yorkshire average
(source ORC)

For more information on Personicx data, please refer to this guide:

Personicx Description
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