Full motion digital screen covering the northern car park entrance to The Bullring, Birmingham’s iconic retail centre.
One of three Screens that collectively give total cover for The Bullring, covering both the city centre audience and pedestrian traffic to New Street Station
Over 40 Million people visit The Bullring every year and over 1 million shoppers every week in December.
One of Birmingham’s most impactful locations
High impact against car drivers, suitable for all car brands
Sources: Route, DfT 2012-2014, CACI 2015