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The only digital screens in the UK situated over a dual carriageway.
Located on the West Cross Route, A3220, facing inbound & outbound traffic between the Holland Park Roundabout and one of London’s key arterial routes, the A40.
The route also delivers local traffic from the affluent boroughs of Hammersmith & Fulham and Kensington & Chelsea into Central London, and the site is located adjacent to the main vehicular route into Westfield London.
There are 4 x 10 second slots in a 40 second loop.
The Digi-Bridge / Download .mp4 file
American Apparel / Zoom / Download hi-res photo
Vanity Fair / Zoom / Download hi-res photo
Clarks / Zoom / Download hi-res photo
Renault (Outbound) / Zoom / Download hi-res photo
Peroni / Zoom / Download hi-res photo
Site Information
Impacts
1,347,069 impacts per 2 weeks (both elevations) (DFT 2010)
Size
10m wide x 3m high
Creative Opportunities
- Creative adaptations: digital layering, multi-messaging, countdown, time part, subtle motion, bluetooth
- Live data & creative streaming
For more information download:
Digital Creative Guidelines
Right click - "Save As"
Audience
Environment
Packages
Further Information
Please contact info@oceanoutdoor.com
Audience Demographics
Male
48%
Female
52%
AB
31.7%
ABC1
64.9%
16-24
15.1%
25-34
28%
35-44
22.2%
45-54
16.4%
55+
18.3%
Personicx Data
Flats & Convertibles
261
Index versus ITV London average
(source ORC)
Independent Thinkers
221
Index versus ITV London average
(source ORC)
Healthy Urbanites
206
Index versus ITV London average
(source ORC)
For more information on Personicx data, please refer to this guide:
Personicx Description
Right click - "Save As"
