This high impact solus panel reaches commuters and local business people travelling between the city and surrounding satellites as well as local (particularly younger) residents. It delivers over 1.7 million adult impacts every two weeks.
Manchester has a growing economy and as such is ranked as a "beta city" by the Globalization and World Cities Research Network
High spenders on clothing indexing at 152 versus the UK average
Enthusiastic about innovative cars indexing 130 versus the UK average
Sources: Route, DfT 2012-2014, CACI 2015