The largest full-motion digital screen in Europe.
Located opposite the Gateway to Liverpool City Centre – Lime Street Station. Large numbers of tourists, shoppers and commuters pass through the 2009 European Capital of Culture’s main station. The size and quality of this screen enables all brands to vastly increase the amplification of any advertising campaign.
There are 6×10 second slots in a 60 second loop.
Liverpool Media Wall Launch / Download .mp4 file
Moët / Zoom / Download hi-res photo
Moët / Zoom / Download hi-res photo
BMW / Zoom / Download hi-res photo
Nescafe / Zoom / Download hi-res photo
Site Information
Impacts
1,717,890 impacts per 2 weeks – including 336,000 pedestrians through the station (DFT 2010)
Size
30.72m wide X 6.72m high
Creative Opportunities
- Full motion video
- Creative adaptations: digital layering, multi-messaging, countdown, time part, subtle motion
- Live local, web, data and creative streaming
For more information download:
Digital Creative Guidelines
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Audience
Environment
Packages
Further Information
Please contact info@oceanoutdoor.com
Downloads
Site slide
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Production Spec
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Site video
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Audience Demographics
Male
47.1%
Female
52.9%
AB
17.2%
ABC1
44.1%
16-24
15.5%
25-34
17.9%
35-44
19.9%
45-54
17.4%
55+
29.3%
Personicx Data
Semi-detached Success
132
Index versus Granada average
(source ORC)
Adventurous Students
233
Index versus Granada average
(source ORC)
Independent Thinkers
136
Index versus Granada average
(source ORC)
For more information on Personicx data, please refer to this guide:
Personicx Description
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