A pioneering tri-screen digital, large format roadside location.
The three digital screens are adjacent to one another, clad in quality alumimum, working simultaneously to offer creative opportunities for clients at the highest definition. In close proximity to affluent Kensington, Notting Hill and Holland Park, it also links Central and West London to the main arterials, A4 and A40. It’s close proximity to Westfield London, and the premium synergy of both offerings, also creates a branding platform for all Westfield brands.
There are 4 x 10 second slots in a 40 second loop.
Holland Park Roundabout / Download .mp4 file
Upgraded Screens / Zoom / Download hi-res photo
Blackberry / Zoom / Download hi-res photo
Vodafone / Zoom / Download hi-res photo
The Guardian / Zoom / Download hi-res photo
Virgin / Zoom / Download hi-res photo
Site Information
Impacts
2,807,840 impacts per 2 weeks (DFT 2010)
Size
12m wide x 3.5m high (each screen)
Creative Opportunities
- Creative adaptations: digital layering, multi-messaging, countdown, time part, subtle motion, bluetooth
- Live data & creative streaming
For more information download:
Digital Creative Guidelines
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Audience
Environment
Packages
Further Information
Please contact info@oceanoutdoor.com
Downloads
Site slide
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Production Spec
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Site video
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Audience Demographics
Male
47.9%
Female
52.1%
AB
31.9%
ABC1
65.2%
16-24
14.9%
25-34
28.7%
35-44
22%
45-54
16.2%
55+
18.2%
Personicx Data
Healthy Urbanites
292
Index versus ITV London average
(source ORC)
Flats & Convertibles
273
Index versus ITV London average
(source ORC)
Independent Thinkers
250
Index versus ITV London average
(source ORC)
For more information on Personicx data, please refer to this guide:
Personicx Description
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