As Official Partners of Team GB, Ocean are proud to announce that today is One Year To Go until the next Winter Olympics in Pyeong Chang, China.
Offering a whole host of different sports to the Summer Olympics, there is huge potential for athletes to excel at adrenaline fuelled Winter Sports, and excitement levels are growing.
PyeongChang’s vision for the 2018 Games is to offer the Olympic Movement and the world of winter sports New Horizons – a legacy of new growth and new potential never seen before. Its Winter Games plan is one of the most compact in Olympic history, and it offers a unique stage on which the world’s best athletes can achieve superior performances.
From now, 1 year to go, Team GB are following athletes through the selection process and then through Games Time, and motivating people to continue to support team GB through the members club – as a result Ocean have exclusive new and unique video footage to showcase across our premium digital out of home content channel.
Consumer engagement levels increase for brands associated with content, so there is huge opportunity for brands to make some quality noise across Ocean’s National network of digital out of home screens.