This morning, Ocean won an Opal award in the Media category for The Fiat 500 Cult Couture campaign. The innovative campaign, planned in association with Weve, Kinetic and maxus, combined the use of mobile and out of home to effectively engage with fashion conscious consumers at Westfield London.
The BCSC OPAL Awards is the only UK award programme to recognise and reward commercialisation within shopping centres.
The aim of the awards is to promote the unique commercial brand opportunities available in shopping malls by recognising and showcasing the best examples in the marketplace.
Find out more about the campaign at
www.oceanoutdoor.com/fiat