These are the educated, young
and ‘edgy’ members of society.

They consistently remain close to urban trends conveying independent thought as a result. Influential Youths tend to be doing, or have just finished, a degree and have an all-round level of intelligence with knowledge specifically across current affairs and technology. Their diverse interests mean they enjoy independent holidays, cinema and fashion, but are conscious of their well being and those of others which is seen in their positive attitudes towards charities.

Ocean have premium sites delivering Influential Youths, located both in urban inner city locations, hubs across key UK cities and premium retail locations.

Key Personicx Groups

Independent Thinkers / Single Students / Adventurous Students